I don't know if I have ever had such an amazing experience with a face mask! I applied a thin, but even, layer of this mask (which has a fantastic clean scent to it, btw) across my face and jumped in a hot bath for about 20 minutes. I always think that a bit of steam can help to activate a mask, especially a clay based one, so that is what I like to do. I had no trouble washing this off, it didn't harden like some masks do. My skin looked radiant, plump, my coloring more even. I was so happy! I followed up with a generous amount of my hydrating cica serum, night moisturizer, and my extra hydration sleeping mask and jumped into bed. I woke up the next day even more impressed! The mask had clearly given my usual products a more accessible palette to work with. My marionette lines were visibly improved! My color and tone were clearly more even. My skin looks at least 5 years younger. I don't know where this mask has been all of my life, but now that I've found it I will never be without it!About me and my skin: I am 40 years old with a combination skin type. I have very fair skin with freckles and a proclivity to develop redness around my nose and mouth where my skin is dry. I also have occasional blemishes on my nose and chin, where my skin is oily. This mask actually felt like it hydrated my skin while purifying it - my dry areas were soothed, less red, and plumper after use, but my oily areas with large pores showed clear refinement!I 100% recommend this product based on the results I have had with it. I also love knowing that it is a "clean" beauty product. While it is more expensive than seemingly similar products on the market, it is not really, as I have never had results like this with those "similar" masks. For the results it actually delivers on, this is a solid value at this price point.